2016年3月,MesseDüsseldorf发布《德鲁巴全球趋势报告》,报告中印刷商自身的经济信心普遍乐观,50% 的印刷样本企业预期他们在 2016 年的经济状况会改善,尤其是那些服务于包装业和功能性市场的印刷商对未来非常乐观,但那些服务于商业市场的则持谨慎态度,服务于出版市场的更是如此。印刷业正从全球衰退中缓慢复苏,但仍在适应不断变化的需求。
中国标签印刷业受到大的经济环境的影响,从2013年开始增长速度逐渐下降,出现产能过剩、利润率下降、价格竞争加剧的困境;但其10%的增长速度仍然高于国内其他细分市场,因而吸引了商业印刷、传统包装印刷等领域的印刷商争相进入蚕食这一“诱人的蛋糕”,更加带动了行业发展的不确定性。
中国标签印刷商怎样从全球标签业发展轨迹中寻找方向?怎样从发达国家标签业成功案例中取其精华?怎样在众多的新技术、新应用中找到适合自己的定位?怎样修身养性、练好内功?怎样从德鲁巴纷繁复杂的多元化信息正确解读标签的亮点与趋势?
BACKGROUND INFORMATION
According to the IMF and the World Bank Group, growth this year in both advanced and emerging economies is lower than expected. Even though America and the UK are bouncing back from an economic recession and a sustainable increase is on the horizon, the recovery is still fragile and increase rates are expected to be lower than that at the beginning of the century. A weakening economy in China, a looming economic recession inRussia, and a slowed economic recovery of the Eurozone – all of these combined make the IMF cut its 2016 forecasts from 4% to 3.7%.
Despite of the overall downbeat data,printing enterprises, especially those catering to the packaging industry and functional markets, are optimistic about their economic future, with 50% of them expecting an economic recovery in 2016,according to Drupa Global Trends report published in 2016 March byMesse Düsseldorf. As for printing services for commercial markets, especially the publishing industry, however, the prospects are less rosy. Generally, the printing industry is starting to revive from a global economic recession, but it is still adjusting to the ever-changing market demand.
Due to a sluggish economy, the growth in China’s label industry, encountered with excess capacity, reducing profit rate and intensified price competition, has been showing a downward trend since 2013. Nevertheless, the industry, with a growth rate of 10%, still outperforms other segments of the market, attracting printing enterprises engaged in businesses such as commercial printing and traditional package printing to scramble for the “tempting cake”. This has fueled the uncertainty as to the future of the printing industry.
How do China’s label printing enterprises find a way out in the trajectory of the international label market? How do they learn from successful models of developed countries? How do they find their niches in a torrent ofnew technologies and applications? How do theybuild up their internal structure and strengthentheir ability to withstand crises? And how do they interpretfrom a sea of complexinformation of Drupa---the merits and trend of labels?
You may find answers to all ofthese questions in2016 Global Label Summit Seminar. We are not satisfied with “touching” the future of the label industry; we dedicate ourselves, by exploiting the driving forces for innovation, to creating the future of the industry. After the seminar, we have The Fifth Sun Cup Asia Label AwardsDinner Ceremony, bringing you visual as well as gustatory satisfaction! In this banquet, we will present youbrilliant label designs, outstanding designers and leading label enterprises. You will have the chance to communicate with successful printing professionals face-to-face and discuss innovation in enterprises. You will be able to exchange information of upstream and downstream sectors, so as to enhance cooperation. You can also engage in deep conversations with overseas label associations and societies.There is more waiting for you to explore!
[时间:2016-09-12 来源:科印]